Why We Use Badass Breeder® Protocols at Boise Doodle Co.
Let’s get one thing straight — raising a litter of puppies is not just about cute pictures and cuddle time. If you want to raise confident, healthy, well-rounded dogs, you need a plan. At Boise Doodle Co., that plan is built around the Badass Breeder® (BAB) Curriculum — a proven, science-backed approach to raising puppies who are ready for anything life throws at them.
What Is the Badass Breeder® Program?
The Badass Breeder® protocols were developed by Jeanette Forrey, a breeder and trainer who combined behavioral science, canine development research, and years of hands-on experience into a complete program. BAB gives breeders a week-by-week roadmap for puppy development — starting from the moment they’re born until the day they go home.
It’s not “just socialization.” BAB is about building emotional resilience, problem-solving skills, and confidence through intentional, age-appropriate challenges.
How It Works
From birth to go-home day, we follow structured steps designed to match the puppy’s developmental stage. Some of the key elements include:
Early Neurological Stimulation (ENS) – Gentle handling exercises between days 3–16 to strengthen the nervous system, heart, and stress response.
Early Scent Introduction (ESI) – Introducing new scents daily to build scent recognition and curiosity (great for future therapy or service dogs).
Confidence-Building Activities – Age-appropriate challenges like different floor textures, small obstacles, wobble boards, and tunnels to teach balance and adaptability.
Noise Desensitization – Gradual exposure to everyday sounds like vacuums, hair dryers, and doorbells so they don’t grow up fearful of normal household life.
Structured Socialization – Positive introductions to new people, safe animals, and different environments to build trust and emotional stability.
Problem-Solving Exercises – Simple challenges that encourage puppies to think, explore, and find solutions on their own.
Why We Use BAB
We don’t leave a puppy’s development up to chance.
The Badass Breeder® curriculum is intentional, tested, and effective. Puppies raised with these protocols are:
More confident in new situations
Better able to handle stress and change
Quicker to learn and adapt
Less prone to fear-based behaviors later in life
This means when you take home a Boise Doodle Co. puppy, you’re not starting from scratch — you’re starting with a puppy who already has a foundation for success.
Our Promise to You
Following the Badass Breeder® methods takes more time, more effort, and yes, more work — but it’s worth it. We’re not just raising puppies; we’re raising your next family member, therapy partner, or adventure buddy. And they deserve the best start possible.
At Boise Doodle Co., BAB protocols are part of our DNA. Because when you’re bringing a living, breathing, tail-wagging soul into someone’s life, “good enough” just isn’t good enough.
